Privacy Notice 

Introduction 

Universal Taxis Ltd also, known as Choice Cars uses your data to process your request for services with us.

This Privacy Policy relates to our use of any personal information you provide to us via phone, text, email, App or correspondence.

This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us.

The rules on processing of personal data are set out in the General Data Protection Regulation (GDPR UK).

Definitions 

Data controller – a controller determines the purposes and means of processing personal data.

Data processor- a processor is responsible for processing personal data on behalf of a controller.

Data subject – natural person.

Personal data – GDPR UK applies to ‘personal data’ meaning any information relating to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier e.g. email address, home address and name, online identifiers include IP addresses and cookies.

Processing – means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, storage, use, disclosure by transmission, erasure or destruction.

Third Party- means a natural or legal person, public authority, agency or body other than the data subject, controller, or processor, or authorised to personal data.

The personal data we use

May include:

Your name is recorded, for all methods of booking and account set up online or via our APP.

We will ask you for a phone number that you can be contacted on.

We may ask for the flight number if we are collecting you from an airport. This is to check if the flight is on time or delayed.

We will ask you for your email address. This is for our online booking account set up, this is also required to be submitted twice for verification reasons.

We send you an email to verify we have the right information processed for your account to be active.

We won’t ask for your date of birth but will need you to confirm you are over the age of 16 to book transportation from us. If you are under 16 years of age, we will need to speak to your parents or legal guardian before we can book the transportation for you.

We may ask you to provide payment details or an invoice address if you’re a corporate customer. Any payments processed via credit card will be via a secure payment service provider which are outlined in the following sections.

We may record your IP address in our logs when you submit your registration form.

We will ask you where you wish to be collected and transported to, this however isn’t considered personal identifiable information but is a requirement if we are to fulfil are obligation to you.

Where Choice Cars proposes using personal information for any other uses, we will ensure that we notify you first.

Sharing your personal data 

We may share your personal data to third party service providers that provide transportation services you request using the app, including contractors, so that they can perform those services. This information includes your precise location, name telephone number and email address to other third-party service providers that provide certain features and functionality for example payment processing services, mapping and location services and booking platform service providers through which transportation service providers administer and manage their bookings. All service providers will comply with this privacy policy. They are also, likely to use cookies, we therefore urge you to review them as we do not accept any responsibility or liability for the privacy practices of third-party websites. 

Data retention

Choice Cars will keep all your information confidential except where disclosure is required or permitted by law.

We will retain your data as long as necessary to deal with any queries with regard to your booking. We are legally obliged to store your data for the requirement of our private hire licence agreement. You can contact us at any time to request your account be deactivated, and any personal data be removed from our system. We will remove personal information but retain information on the job number, the pick-up and drop off details, the driver who fulfilled the job and any other non – personal identifiable date attached to the job. Although all our calls are recorded the calls are suspended if we need to take any credit card details of customers. Your card details are held on our encrypted computer system. 

Your rights and your personal data

The right to be informed about our processing of your personal data.

The right to have your personal data corrected in the case of inaccuracy and to have incomplete data completed.

The right to object to the processing of your personal data

The right to restrict processing of your data

The right to have your personal data erased (known as the right to be forgotten)

The right to request access to your personal data and information about how we process it.

The right to move, copy or transfer your personal data (data portability)

Rights in relation to automated decision-making including profiling.

You have the right to complain to the information commissioner’s office. It has enforcement powers and can investigate compliance with data protection law. Ico.org.uk

What happens in the unlikely case of a data breach

We have a sole dedicated data protection officer who is registered with the ICO. You can contact our officer for enquiries or more information.

If a data breach was to occur the ICO and affected consumers would be notified within 72 hours.